E-Malt.com News article: UK & Ireland: Molson Coors launches Caffrey’s Black Stout to meet growing demand for stouts

Molson Coors Beverage Company has launched Caffrey’s Black Stout to meet growing consumer demand for the beer style. Leaning on brand heritage to sell the new beer, the brewer admitted that this is “a clear opportunity” that will “play a role in the category’s next phase of growth”, The Drinks Business reported on January 15.

The 3.4% ABV nitrogen-infused beer is being launched amid the stout beer style seeing a resurgence in popularity and commanding more attention among drinkers and has been launched at a time when Guinness, owned by Diageo, is rising in popularity along with sales of Murphy’s Irish Stout skyrocketing with volume up 607% and value up 666% in the past year, according to Murphy’s brand owner Heineken.

Speaking to the drinks business, Molson Coors UK sales director for the UK & Ireland Kev Fawell said: “Stout is expanding rapidly, driven by drinkers looking for more choice and quality. Our Caffrey’s Black Stout is a serious entry, and we’re backing it with the investment and ambition it deserves. Caffrey’s has the brewing heritage, flavour profile and brand credentials to compete strongly in this space. With room at the bar for multiple strong players, we’re confident Caffrey’s will earn its place.”

According to Molson Coors, to ride the wave of this boost in interest for stout, Caffrey’s Black Stout has a distinct, balanced flavour profile that is dominated by roasted malt and cocoa and “complemented by a gentle bitterness, caramel notes, and a hint of liquorice”.

The global brewer has outlined that the launch aims to build on the heritage of founder Thomas Caffrey, who established the brand in 1897 with a focus on stout and porter brewing.


20 January, 2026