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Publication date: «28.03.2022». 4 articles
South Korea: HiteJinro to beef up marketing policy for its popular beer product Terra
South Korea’s multinational brewer and distiller HiteJinro is set to beef up the marketing policy for its popular beer product Terra this year, targeting both the household market and entertainment . . .
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28 March, 2022
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The Netherlands, Denmark & Russia: Carlsberg and Heineken decide to quit Russia
Brewing giants Carlsberg and Heineken said on March 28 they would quit Russia, joining an exodus of Western companies as pressure grows on Moscow following its invasion of Ukraine, Reuters . . .
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28 March, 2022
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Japan: Beer sales battle intensifying in Japan
A beer sales battle is intensifying in Japan, with major makers switching their targets from restaurants to people who drink at home as demand for drinking parties and holiday outings . . .
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28 March, 2022
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Nigeria: Beer sector contributed $2.2 bln to Nigerian economy in 2019
The Worldwide Brewing Alliance’s new report on the global economic impact of the beer sector has shown that the sector contributed $2.2 bln to the Nigerian economy in 2019, the . . .
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28 March, 2022
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