UK: Molson Coors to close the sole beer museum in the Kingdom
United Kingdom will loose its sole beer museum after Molson Coors Brewing Company announced it plans to close its brewery in Burton, the media recently reported.
Coors said it cannot sustain the Ј1 million a year it is losing on the site but it must be persuaded to delay the closing of the site at the end of June or the opportunity to create a viable visitor centre and museum under a new management will be gone.
Within it is the Coors Visitor Centre, the UK's premier museum dedicated to brewing. And Coors has said it is to close the site at the end of June.
Coors acquired the Carling and Bass brands, and all of their holdings, including the museum, as part of a Ј1 billion deal in 2002.
In addition to the museum in Horninglow Street, the visitors' centre has the Brewery Tap pub, a gift shop, meeting rooms and the wonderful White Shield microbrewery. Everything but the microbrewery will close.
The visitor centre, formerly known as the Bass Museum, was set up in 1977. Its galleries include an exhibition on how beer is made, a collection of vintage vehicles used for transporting beer and an interactive display about Burton's history.
09 April, 2008
