Belgium: InBev to launch new Tauro brand to enhance beer consumption in Belgium

On October, 3, InBev is to announce in advance the creation of a new product with the help of which the company hopes to increase beer consumption in Belgium, express.be published on October, 1.

The new beer’s name will be Tauro, it was reported. With 8 to 9 percent of alcohol content, it will be competing with the Duvel brand on the market of strong pale ales, the experts said.

03 October, 2008