UK: AB InBev introduces lightweight bottle for Beck’s and Beck’s Blue

Anheuser-Busch InBev has introduced a new lightweight bottle for Beck’s and Beck’s Blue in the UK, FoodBev.com reported on December, 4.

The 275ml Beck’s and Beck’s Blue bottles, which first appeared in UK on- and off-trade earlier this year, are 20g, or nearly 11% lighter than before.

The company estimates the changes will impact more than 130 million bottles in 2013, saving a total of 2,642 tonnes of glass.

The new, lighter bottle will mean 1,940 tonnes of CO2 are removed from the manufacturing process in 2013.

05 December, 2012