USA: Anheuser-Busch’s St. Louis brewery brining back its original flagship beer

The taps at Anheuser-Busch’s St. Louis brewery will soon flow with a beer that hasn’t been tasted in more than a century, The Business Journals reported.

AB announced on November 16 it’s bringing back its original flagship beer, the St. Louis Lager. It was the main brand for the company when it first started in St. Louis back in the 1850s.

“By bringing back St. Louis Lager this December, we are proud to recognize the community that has enabled us to continue to grow and connect with consumers all over the world,” said Colleen Lucas, vice president of corporate social responsibility and heritage at AB.

St. Louis Lager is a darker beer which started as a regional brew but ended up being distributed all over the world. It won gold medals at tasting competitions in Philadelphia in 1876, Paris in 1878 and Amsterdam in 1883.

St. Louis Lager is being brewed in the company’s Research Pilot Brewery in St. Louis based on the original recipe from the Anheuser-Busch archives. It will be available in December at the Anheuser-Busch St. Louis Biergarten for a limited time.

17 November, 2021