E-Malt.com News article: United States: MillerCoors to spend "well north of $100 million" on reviving its flagship Miller Lite
Beer giant MillerCoors, seeking to revive its flagging Miller Lite after a string of marketing missteps, is spending more than $100 million on a new campaign that features redesigned cans . . .
get full article
20 March, 2009
|
