E-Malt.com News article: USA, AK: Alaskan Brewing to launch Sampler Pack in Pacific Northwest

Alaskan Brewing announced on September, 27 the launch of the Alaskan Brewing Sampler Pack.

The new package features the award-winning Alaskan Amber, Alaskan IPA, Alaskan White, and a rotating Brewer’s Choice selection. The twelve-packs will ship to select Pacific Northwest locations this October.

“With almost 600,000 square miles in Alaska there is always more to explore,” said Alaskan Brand Manager Cindy Burchfield. “The Alaskan Sampler rewards this passion for discovery with an array of taste experiences.”

In addition to the three bottles each of Alaskan’s three most popular varieties, the Alaskan Sampler will feature a fourth rotating “Brewer’s Choice” selection.

“We have a diverse family of beers that many don’t often get the opportunity to sample,” said Plant Manager Curtis Holmes, “ranging from malty to hoppy, from more the sessionable to the complex & bold. We are excited to showcase some of our more limited and seasonal products through the rotating slot in the new package.”

The Brew Crew will choose among their favorites for the fourth beer in each sampler pack based on seasonality and availability.

Alaskan expects to expand distribution of the new Sampler Pack beyond the Pacific Northwest in 2013.


02 October, 2012