E-Malt.com News article: Canada, BC: British Columbia’s domestic brewers enjoy 43.4% sales growth in the year to June 30

Domestic microbrewers’ 43.4% sales growth in British Columbia in the year ended June 30 was not only more robust than any other beer category, it was also stronger than any other major alcohol category, Business Vancouver reported on July 31.

Moreover, it came in a year when the major brewers, who produce more than 16 million litres annually, watched sales fall 2.2% during the same time frame, according to British Columbia Liquor Distribution Branch (BCLDB) statistics released July 31.

Small domestic breweries, which produce up to 1.5 million litres annually, generated C$67.4 million in the year that ended June 30, far surpassing the C$47 million that they generated in the year that ended June 30, 2013, according to the BCLDB.

These brewers are on a tear with sales growth accelerating even as higher total production makes sales increases more difficult to achieve.

In the year that ended June 30, 2013, domestic brewers who produced up to 1.5 million litres of beer enjoyed 39.3% sales growth compared to the same year that ended in 2012.

Sales growth in the quarter that ended June 30 shows that mircobrewers’ sales growth acceleration has no signs of slowing.

Microbrewers who produced up to 1.5 million litres in the three months ended June 30 sold 59.1% more beer than in the same quarter in 2013.

That came thanks to a 53.7% hike in draft brew sales and a 62.7% increase in packaged beer sales.

Big brewers also chalked up a gain (7.4%) in the quarter thanks to an overall rise in beer sales during the quarter.

Whereas the C$907.3 million in overall domestic beer sales in the year that ended June 30 is relatively flat, enjoying 0.7% growth, domestic beer sales in the quarter that ended June 30 were up 10.28% compared with the same quarter in 2013.


01 August, 2014