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Flash Summary
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E-Malt.com Flash 23b
June 10 - June 13, 2021
Quote of the Week
Hard work beats talent when talent doesn't work hard.
Tim Notke
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Currency Rates
Base Currency: Euro
on June 11, 2021 |
Base Currency: US Dollar
on June 11, 2021 |
| |
1 EUR = 1.2171 USD
1 EUR = 0.8611 GBP
1 EUR = 1.4731 CAD
1 EUR = 1.5718 AUD
1 EUR = 133.2600 JPY
1 EUR = 6.1599 BRL
1 EUR = 87.6728 RUB
1 EUR = 7.7738 CNY
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1 USD = 0.8216 EUR
1 USD = 0.7075 GBP
1 USD = 1.2104 CAD
1 USD = 1.2914 AUD
1 USD = 109.4900 JPY
1 USD = 5.0613 BRL
1 USD = 72.0369 RUB
1 USD = 6.3874 CNY
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Currency Rates Chart
Equities of the Largest Breweries
Average Market Prices Change Trend
| June 11, 2021 |
French Barley/Malt
Crop 2021
Bulk |
EUR/T |
% |
| 2RS Malting Barley (FOB Creil) |
218.00-220.00 |  |
| 6RW Malting Barley (FOB Creil) |
214.00-216.00 | |
| Feed Barley (FOB Creil) |
207.00-209.00 | |
| 2RS Malt (FOB Antwerp) |
422.50-424.50 | |
| 6RW Malt (FOB Antwerp) |
417.50-419.50 | |
German Malting Barley
Crop 2020
Bulk
Ex Farm |
EUR/T |
% |
| Average Malting Barley Price |
204.50-206.50 |  2.24% |
Danish Malting Barley
Crop 2020
Free on truck
Ex Farm |
DKK/T |
% |
| Malting Barley (East) |
1,694.00-1,696.00 | 1.80% |
| Malting Barley (West) |
1,694.00-1,696.00 | |
Danish Malting Barley
Crop 2021
Free on truck
Ex Farm |
DKK/T |
% |
| Malting Barley (East) |
1,504.00-1,506.00 | |
| Malting Barley (West) |
1,504.00-1,506.00 | |
No change;
Price increase;
 Price decrease versus last publication.
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Click here to see our Market Prices History.
UK: Malt usage drops in 2020 but 2021/22 may become a normal beer/whisky/malt year
...Click here
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The Czech Republic: Consumption of pure alcohol per capita up in 2020
...Click here
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Thailand: Heineken committed to boosting demand despite expected market decrease
...Click here
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USA: Americans consuming more craft beer with higher alcohol content, study shows
...Click here
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World: Barley trade forecast increased to 33.667 mln tonnes
...Click here
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EU: Analysts lift soft wheat, barley, maize crop forecasts
...Click here
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EU: Europe on course for good barley yields this summer
...Click here
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World: China’s demand leads to increased world barley trade forecast
...Click here
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Argentina: Barley crop estimated at 4.1 mln tonnes in 2020/21
...Click here
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France: Farm office raises forecast for 2020/21 barley ending stocks
...Click here
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USA: Alcohol volume continues to shift from off-premise channels back to on-premise
...Click here
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Ireland: Diageo to relaunch non-alcoholic Guinness 0.0
...Click here
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Japan & Singapore: Sapporo Breweries bringing Yebisu beer to Singapore
...Click here
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Graph of the week
Table of the week
Germany Beer Market Overview
Prices Evolution
Barley Prices
Theoretical Malt Prices
These Days in Business History
10 June
1977 - Apple Computer ships its 1st Apple II
1994 - Biggest European clock ever (9100 kg/(237) 2.5 m) at Aarle-Rixtel
1996 - Intel releases 200 mhz pentium chip
2002 - The first direct electronic communication experiment between the nervous systems of two humans is carried out by Kevin Warwick in the United Kingdom
11 June
1644 - Florentine scientist describe invention of barometer
1742 - Benjamin Franklin invents his Franklin stove
1816 - Gas Light Co of Baltimore founded
1998 - Compaq Computer pays US$9 billion for Digital Equipment Corporation in the largest high-tech acquisition
12 June
1849 - Gas mask patented by Lewis Haslett, Louisville, Kentucky
1928 - After more than 130 years of trading, the New York Stock Exchange finally has its first day on which more than 5 million shares trade hands, as total daily volume hits 5,252,425 shares
1972 - The fast food restaurant chain Popeyes is founded in Arabi, Louisiana
1991 - Microsoft releases MS DOS 5.0
1994 - The Boeing 777, the world's largest twinjet, makes its first flight
13 June
1933 - Financial and Economy World conference opens, 66 countries
1934 - Black-McKeller Bill passes causes Bill Boeing empire to break up into Boeing United Aircraft
[Technologies] and United Air Lines
1975 - 1st oil pumped from North Sea oilfield
Agenda
June 2021:
30 - 30: International Beer Strategies Roundtable Forum 2021 (Online)
August 2021:
13 - 14: Beervana 2021 (Wellington, New Zealand)
24 - 28: 2nd VLB Africa Brewing Conference (Online)
September 2021:
09 - 12: Craft Brewers Conference & BrewExpo America 2021 (Denver, Colorado, USA)
16 - 18: Zurich Bier Festival 2021 (Zurich, Switzerland)
21 - 23: 11th Ibero-American VLB Symposium (Barcelona, Spain)
22 - 24: Beer and Soft Drinks Industry 2021 (Kyiv, Ukraine)
23 - 25: Stockholm Beer & Whisky Festival 2021 (Stockholm, Sweden)
30 - 02 October: Stockholm Beer & Whisky Festival 2021 (Stockholm, Sweden)
October 2021:
07 - 10: Mondial de la Biere 2021 (Montreal, Canada)
13 - 15: Drink Japan 2021 (Makuhari Messe, Japan)
17 - 20: 14th International Trends in Brewing 'Beer & Society' 2021 (Leuven, Belgium)
18 - 20: Expo Antad & Alimentaria Mexico 2021 (Mexico City, Mexico)
20 - 22: drink technology India 2021 (Mumbai, India)
22 - 23: Copenhagen Beer Festival 2021 (Copenhagen, Denmark)
November 2021:
02 - 04: Fdt Africa 2021 (Midrand, South Africa)
03 - 06: VIETFOOD & BEVERAGE - VIETNAM 2021 (Ho Chi Minh City, Vietnam)
04 - 05: Sea Brew 2021 (Taipei, Taiwan)
December 2021:
07 - 08: Brewers Congress 2021 (The Brewery, 52 Chiswell Street, London, UK)
February 2022:
11 - 14: HoReCa 2022 (Athens, Greece)
15 - 17: Brasil Brau 2022 (Sao Paulo, Brazil)
20 - 23: Beer & Food Attraction 2022 (Rimini Expo Centre, Rimini, Italy)
March 2022:
09 - 12: Festival Brasileiro da Cerveja 2022 (Blumenau, Brazil)
29 - 31: Beviale Moscow 2022 (Moscow, Russia)
April 2022:
01 - 01: Zythos Beer Festival 2022 (exact dates to be confirmed) (Leuven, Belgium)
May 2022:
05 - 05: World Beer Cup 2022 (USA)
11 - 13: Craft Beer China 2022 (Shanghai, China)
29 - 01 June: The Brewers of Europe Forum & 38th EBC Congress (Madrid, Spain)
June 2022:
07 - 08: Bev Expo 2022 (Manchester, UK)
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Malt News
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UK: Malt usage drops in 2020 but 2021/22 may become a normal beer/whisky/malt year
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UK’s malt usage dropped from 1.55 mln tonnes in 2019 to 1.4 mln tonnes in 2020, H. M. Gauger GmbH reported earlier in June.
...More info on site
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Brewery News
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India: Beer sales drop by 39% in 2020
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India’s drinks industry suffered its worst year in recent memory due to the pandemic as a nationwide lockdown for more than a month and
...More info on site
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The Czech Republic: Consumption of pure alcohol per capita up in 2020
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There were more frequent alcohol drinkers in the Czech Republic in 2020 than the year before and the estimated average yearly consumption rose significantly, reaching the highest figure in the past three years, a survey released by the National Institute of Public Health (SZU) showed on June 10.
The national survey of tobacco use and alcohol consumption in the Czech Republic in 2020 shows that one-fifth of the inhabitants drank every day or every other day and the number of Czech frequent drinkers rose by 2.4 percentage points last year.
On average, eight litres of pure alcohol per capita were consumed in the Czech Republic in 2020, 0.3 litres more than the year before. If teetotallers do not count, the score per person comes to 9.5 litres, 0.7 litres more as against 2019.
The SZU conducts the surveys on alcohol and tobacco consumption annually. In total, 1,769 respondents took part in the survey last year. The SZU says this is a very representative sample of Czechs over 15. The survey was conducted between mid-November and late December 2020.
Roughly one fifth of the polled, 19.8 percent, stated they drink every day or once in two days, which is 2.4 percent more than in 2019.
...More info on site
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Thailand: Heineken committed to boosting demand despite expected market decrease
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Heineken, the Dutch beer brand, remains committed to keeping its brand alive although the demand of the overall beer market is expected to decrease at a double-digit rate for the second consecutive year, the Bangkok Post reported on June 10.
Thailand's beer market is worth an estimated 180 billion baht a year, with Boon Rawd Brewery Co controlling more than 60% followed by Thai Beverage at 34%. Thai Asia Pacific Brewery Trading Co takes about 3% of the market share.
Teerapat Pongmaytee, marketing manager of Thai Asia Pacific Brewery Co, the marketer of Heineken beer, said overall beer consumption has become tepid since the Covid-19 outbreak in 2020 when the market fell by a double-digit rate.
In its best bid to reach its drinkers when on-ground activities are prohibited and sales from on-premise channels have had to temporarily stop to stem the contagion, Heineken has still kept trying new marketing strategies.
"We've learned from the fast-moving consumer goods market that during the crisis, we still have to continue building brand awareness among our customers who are believed to get ready to drink again after the Covid-19 crisis," he said. "If we don't do that, we may have to invest heavier to draw them back
...More info on site
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USA: Americans consuming more craft beer with higher alcohol content, study shows
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Americans are consuming more craft beer with higher alcohol content but are drinking less beer by volume, according to a new analysis led by epidemiologists at the University of Pittsburgh Graduate School of Public Health.
The study, published online and in a coming issue of the journal Substance Use & Misuse, looked at beer purchased in stores between 2004 and 2014. This is the first study to examine trends not only in the volume of beer purchased, but also the “beer specific” alcohol content.
“With the rise in popularity of craft breweries and the acquisition of such breweries by large-scale industry and investment companies, we’ve seen steady growth in consumption of higher alcohol content beer,” said senior author Anthony Fabio, Ph.D., M.P.H., associate professor of epidemiology at Pitt Public Health. “It is important that public health messaging include an emphasis on knowing the alcohol content of beer, not just the number of beers consumed, to ensure healthy alcohol consumption.”
The research team obtained data from the 2004-2014 Nielsen Consumer Panel, which is an annual survey of about 35,000 to 60,000 American households with information on purchasing. Researchers then meticulously matched the types of beer purchased with their alcohol content, grouping beers with 4.5%
...More info on site
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USA: Alcohol volume continues to shift from off-premise channels back to on-premise
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Alcohol volume continues to shift from off-premise channels back to on-premise establishments, according the latest figures from Nielsen, BeverageDaily.com reported on June 10.
As a growing number of Americans become fully vaccinated, and bars and restaurants expand their capacity, more sales are being seen in the on-trade.
However, off-premise alcohol sales remain far above pre-pandemic levels. “This clearly is an indication that not all drinkers are returning to the on-premise, and alcohol consumption continues to be shifted more towards in-home consumption, compared to pre-pandemic time periods,” notes NielsenIQ in its beverage alcohol update.
For the four weeks ending May 29, 2021, total alcohol off-premise sales were down 10.9%, compared to the pandemic-hit same four weeks in 2020.
Compared to the same four weeks in 2019, however, off-premise sales of spirits are up 32%, wine is up 16%, and beer, FMB and cider is up 11%.
Premiumization was a prevalent trend in alcohol pre-pandemic. Momentum grew, however, during the pandemic: as consumers traded up to more expensive options for at-home consumption.
For the most part, Nielsen sees alcohol premiumization continue but slow as consumers take their dollars back to the on-premise and have less desire to treat themselves at home.
“It [premiumization] remains above pre-pandemic time periods:
...More info on site
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Ireland: Diageo to relaunch non-alcoholic Guinness 0.0
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A non-alcoholic stout withdrawn by Guinness over contamination fears late last year will finally be rolled out in pubs this July, The Irish News reported on June 10.
Drinks giant Diageo recalled all of its newly launched Guinness 0.0 drink in November 2020 after warning that it may be “unsafe so consume”.
Launched just weeks earlier after four years of development, consumers who had bought the new non-alcoholic drink were advised to dump it or return it to the point of purchase.
Diageo described it as "a precautionary measure" linked to "a microbiological contamination which may make some cans of Guinness 0.0 unsafe to consume".
The drinks giant has now announced that Guinness 0.0 will begin appearing in pubs around the north from mid-July.
It’s expected to appear again in supermarkets and off-licenses from the end of August.
Alan McAleenan, marketing director at Guinness Ireland, said: “Guinness has always maintained the upmost commitment to quality. We are 100 per cent confident that consumers’ expectations of our quality standards will be met with our new non-alcoholic Guinness 0.0.”
Pouring a pint of non-alcoholic stout isn’t straightforward. Diageo say non-alcoholic beers cannot be poured through traditional lines and keg systems.
To get around this, the drinks giant has developed a
...More info on site
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Japan & Singapore: Sapporo Breweries bringing Yebisu beer to Singapore
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Sapporo Breweries Ltd. will start selling Yebisu beer in Singapore on Tuesday, June 15, hoping to capitalize on strong demand for Japanese-brand products among local consumers, the Kyodo News Plus reported on June 9.
The Japanese brewer said it has selected the 350-mililiter Yebisu can from among the varied lineup of the long-established beer brand for sale through local distributors.
Pokka Pte. Ltd., a local subsidiary of the Sapporo group, and wholesaler Makoto-Ya (S) Pte. Ltd., which deals with Japanese food and beverages, will act as sales representatives, a Sapporo spokesperson in Tokyo told NNA.
Since its establishment in 1890 in Tokyo, Yebisu beer has had a strong following and is one of Sapporo's mainstay brands.
The company has put more weight on Sapporo Premium beer in its market strategy in Singapore, where Yebisu beer is mostly sold through online stores on a parallel import basis.
"We once sold Yebisu through a local agent but have not exported it in recent years because our focus has been on Sapporo Premium, which is also our key brand" the Sapporo official said.
The company did not disclose the price of Yebisu beer except to say it will likely be about 1.2-fold of that of Sapporo Premium. The sales
...More info on site
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Barley News
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World: Barley trade forecast increased to 33.667 mln tonnes
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World barley trade forecast for 2021/22 is increased to 33.667 mln tonnes this month from 33.017 mln tonnes in May, USDA said on June
...More info on site
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EU: Analysts lift soft wheat, barley, maize crop forecasts
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Consultancy Strategie Grains on June 10 raised its monthly forecast for the 2021 soft wheat harvest and exports from the European Union next season
...More info on site
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EU: Europe on course for good barley yields this summer
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Warm weather and showers since last month have put Europe on course for good barley yields this summer, with the timing of the harvest
...More info on site
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World: China’s demand leads to increased world barley trade forecast
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China import demand for coarse grains is not limited to corn and sorghum. This month, barley imports are forecast higher, reflecting trade to date.
...More info on site
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France: Farm office raises forecast for 2020/21 barley ending stocks
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Farm office FranceAgriMer on June 9 raised its monthly forecast for French soft wheat stocks at the end of the current 2020/21 season to
...More info on site
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Argentina: Barley crop estimated at 4.1 mln tonnes in 2020/21
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The BAGE 2020/21 barley crop number for Argentina is 4.1 mln tonnes from 950 thousand ha, H. M. Gauger GmbH reported earlier in June.
...More info on site
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