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RombBullet Quote of the week
RombBullet Currency rates
RombBullet Brewers equities
RombBullet Industry news
RombBullet Graph of the week
RombBullet Table of the week
RombBullet Prices evolution
RombBullet Barley prices
RombBullet Theoretical malt prices
RombBullet Business history
RombBullet Agenda
RombBullet News articles






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E-Malt.com Newsletter 49a
December 05 - December 07, 2022


Quote of the Week

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Currency Rates


Base Currency: US Dollar
on December 07, 2022
Base Currency: Canadian Dollar
on December 07, 2022
      1 USD = 0.9530 EUR
1 USD = 0.8207 GBP
1 USD = 1.3620 CAD
1 USD = 1.4897 AUD
1 USD = 136.7400 JPY
1 USD = 5.2616 BRL
1 USD = 62.5279 RUB
1 USD = 6.9865 CNY
      1 CAD = 0.7341 USD
1 CAD = 0.6025 GBP
1 CAD = 0.6996 EUR
1 CAD = 1.0936 AUD
1 CAD = 100.3790 JPY
1 CAD = 3.8625 BRL
1 CAD = 45.9009 RUB
1 CAD = 5.1287 CNY

Currency Rates Chart


Equities of the Largest Breweries

Equities of the Largest Breweries

North America News
Brewery news USA, MN: Gambit Brewing Co. on tap for former 12welve Eyes Brewing space in St. Paul's Lowertown neighborhood ...Click here
Barley news North America: Corn trade war between Mexico and the US could affect badly Canadian barley growers ...Click here
Brewery news USA, OH: 58 West opens as a combination craft brewery, winery, distillery and restaurant in the Hocking Hills ...Click here
Brewery news Canada, BC: Malt and spirit-based beverages start rolling out from Molson Coors brewery in Chilliwack ...Click here
Brewery news USA, OH: Midnight Owl Brewing Company planning summer opening in Shaker Heights ...Click here
Brewery news USA, OH: Saucy Brew Works announces acquisition of Cartridge Brewing ...Click here
Brewery news USA, CO: WestFax Brewing planning its second location in Colorado Springs ...Click here
Brewery news USA, IL: Homewood Brewing Company officially breaks ground with the aim to open in 2024 ...Click here
Brewery news USA, PA: Aslin Beer Company officially opens in Pittsburgh ...Click here
Brewery news USA, PA: Country Club Brewing set to open next week in Bethlehem ...Click here
Brewery news USA, IN: Indiana City Brewing Co. seeking potential buyers for its Indianapolis brewery ...Click here
Brewery news USA, NC: Hillman Beer to move into former Catawba Brewing location in Morganton ...Click here
Brewery news USA, CA: Novel Brewing to shut down on December 11 ...Click here
World News
Brewery news World: Global beer consumption holding up despite economic challenges - Heineken ...Click here
Barley news EU-27 & UK: Old crop barley prices weaker as maltsters and brewers seem comfortably covered ...Click here
Barley news Canada & USA: Barley crops forecast at 9.74 mln tonnes for Canada, 3.77 mln for the US ...Click here
Barley news Australia: Despite imperfect weather more reports on positive barley harvest results coming in ...Click here
Brewery news Singapore & Thailand: Analysts maintain ‘buy’ call on ThaiBev forecasting FY2023 to be a year of growth ...Click here
Barley news Australia: Malting barley premium surges to reflect wet end to growing season ...Click here
Brewery news India: AB InBev to expand its Mysuru brewery ...Click here
Brewery news China: Tsingtao Brewery upgrading marketing concepts in line with changing tastes ...Click here
Brewery news UK: Energy costs to sink UK pubs and brewers, research finds ...Click here
Brewery news Cuba: Netherlands' Swinkels Family Brewers invests in brewery in Cuba ...Click here
Brewery news UK: Marston's Plc posts lower-than-expected annual profit ...Click here
Brewery news Rwanda: Bralirwa announces launch of Heineken® 0.0 ...Click here
Brewery news World: Asahi Super Dry 0.0% beer launches in markets across the world ...Click here
Graph of the Week


Table of the Week

EU Malt Exports


Table of the week.

Prices Evolution

Prices evolution

Barley Prices



Theoretical Malt Prices



These Days in Business History


05 December
1492 - Christopher Columbus discovers Hispaniola (El Espanola/Haiti)
1791 - Wolfgang Amadeus Mozart, composer, dies in Vienna Austria at 35
1792 - George Washington re-elected U.S. pres
1879 - 1st automatic telephone switching system patented
1880 - Blue Jeans are invented
1880 - Walter Elias Disney was born, Chicago IL, animator (father of Mickey Mouse)
1978 - European Union establishes EMS, European Monetary System
1985 - Dow Jones Industrial Average rises above the 1,500 level for 1st time
1989 - France TGV train reaches world record speed of 482.4 kph

06 December
1492 - Haiti discovered by Columbus, at Mole Saint Nicolas
1768 - 1st edition of "Encyclopedia Brittanica" published (Scotland)
1877 - Washington Post publishes 1st edition
1922 - 1st electric power line commercial carrier in U.S., Utica, New York

07 December
1877 - Thomas A Edison demonstrates the gramophone
1926 - Gas refrigerator patented
1941 - Japanese attack Pearl Harbor (a date that will live in infamy)
1945 - Microwave oven patented


Agenda

December 2022:
06 - 08: 3rd VLB International Brewing Web Conference (VLB Virtual Campus)
07 - 09: Drink Technology India 2022 (Bombay Exhibition Centre, Mumbai, India)
07 - 09: Drink Japan 2022 (Makuhari Messe, Japan)
07 - 11: Mondial de la Biere Rio 2022 (Rio de Janeiro, Brazil)

February 2023:
10 - 13: HoReCa 2023 (Athens, Greece)
16 - 18: Great British Beer Festival Winter 2023 (Burton Town Hall, Burton-on-Trent, UK)
20 - 23: Beer & Food Attraction 2023 (Rimini, Italy)

March 2023:
07 - 09: Expo Antad & Alimentaria Mexico 2023 (Expo Guadalajara, Jalisco, Mexico)
08 - 11: Festival Brasileiro da Cerveja 2023 (Blumenau, Brazil)
24 - 26: St Malo Craft Beer Expo 2023 (St Malo, France)

April 2023:
02 - 06: 15th International Trends in Brewing 'Beer & Society' 2023 (Leuven, Belgium)
06 - 08: KIBEX 2023 (Seoul, South Korea)

May 2023:
07 - 10: Craft Brewers Conference & BrewExpo America 2023 (Nashville, TN, USA)
10 - 10: World Beer Cup 2023 (Nashville, TN, USA)
12 - 14: Cerveza Mexico Expo 2023 (Guadalajara, Mexico)
22 - 23: The Brewers of Europe Forum 2023 (Prague, the Czech Republic)
22 - 28: Budapest Beer Week 2023 (Budapest, Hungary)
25 - 27: InnBrew 2023 (Barcelona, Spain)
30 - 01 June: Beviale Mexico 2023 (Mexico City, Mexico)

June 2023:
01 - 04: Wiener Bierfest 2023 (Vienna, Austria)
05 - 06: Tallinn Craft Beer Weekend 2023 (Tallinn, Estonia)
13 - 14: IGC Grains Conference 2023 (London, UK)

August 2023:
10 - 12: VIETFOOD & BEVERAGE - VIETNAM 2023 (Saigon Exhibitions and Conventions Center, 799 Nguyen Van Linh Street, District 7, HoChiMinh City, Vietnam)

November 2023:
14 - 16: Brau Beviale 2022 (Nuremberg, Germany)

More events are available on site e-malt.com

News Articles


Brewery news USA, MN: Gambit Brewing Co. on tap for former 12welve Eyes Brewing space in St. Paul's Lowertown neighborhood
A new brewery is on tap for the former 12welve Eyes Brewing space in St. Paul's Lowertown neighborhood, The Business Journals reported on December 5.

Owner and head brewer Josh Secaur hopes to launch Gambit Brewing Co. in mid-January on the lower level of the historic Pioneer Endicott building, located at 141 Fourth St. E. in St. Paul, whose the turnkey taproom and brewery spaces have sat vacant since 12welve Eyes closed in June 2019.

Gambit is already brewing beer and plans to offer a wide variety, then dial in the tap list once it has a better sense of what guests want. Annual production will be quite small, at least to start – Secaur estimates around 700 barrels in the first year – with some off-premise sales from the taproom and limited distribution.

Secaur got his start as a home brewer more than 20 years ago and helmed Bobtown Brewery in Roberts, Wis., as its head brewer for about three years. Bobtown's owner, Mike Christianson, lives in Minneapolis and will serve as general manager of Gambit.

Another bar-centric business, Alley Cat Cocktail Lounge, planned to open within the Pioneer Endicott building, but Secaur said it's not moving forward due to a licensing issue. ...More info on site


Barley news North America: Corn trade war between Mexico and the US could affect badly Canadian barley growers
A brewing corn trade war between Mexico and the United States could have dire consequences for Canadian barley growers, an analyst was quoted as saying by the Western Producer on December 2.

Mexican president Andres Manuel Lopez Obrador issued a presidential decree on Dec. 31, 2020, that would ban the import of genetically modified corn starting in 2024 and phase out the use of glyphosate.

On Nov. 28, 2022, the United States threatened legal action against Mexico if it proceeds with that plan.

“The president’s phase-out decree has the potential to substantially disrupt trade, harm farmers on both sides of the border and significantly increase costs for Mexican farmers,” U.S. Secretary of Agriculture Tom Vilsack said in a tweet after meeting with Lopez Obrador.

“We must find a way forward soon, and I emphasized in no uncertain terms that, absent acceptable resolution of this issue, the U.S. government would be forced to consider all options, including taking formal steps to enforce our legal rights under the USMCA.”

Following the meeting, Lopez Obrador indicated there could be a compromise, with Mexico allowing imports of yellow corn, used for livestock feed, while blocking white corn, imported for human consumption.

That proposal did not sit well with U.S. National ...More info on site


Brewery news USA, OH: 58 West opens as a combination craft brewery, winery, distillery and restaurant in the Hocking Hills
Just a short day (or weekend) trip away, a new combination craft brewery, winery, distillery and restaurant has opened in the Hocking Hills, 614Now reported on December 6.

58 West will hold its official ribbon cutting and grand opening ceremony on Dec. 9 at 2 p.m. Dinner service will follow, beginning at 4 p.m.

The new concept is located at 58 W. 2nd St., in the historic Downtown of Logan, Ohio. Logan is just over 40 miles from Downtown Columbus.

The Hocking Hills spot has partnered with Hocking Hills Brewing Company, Hocking Hills Winery and Motherwell Distillery to provide beer, wine and spirits for guests, many of which are made on-site.

The new Logan, Ohio concept also plans to serve a variety of “casual, elevated” dishes, although an a menu has not yet been released.


Brewery news Canada, BC: Malt and spirit-based beverages start rolling out from Molson Coors brewery in Chilliwack
Malt and spirit-based beverages started rolling out from the Molson Coors brewery in Chilliwack for the first time this week, The Progress reported on December 6.

While the company’s 236-year history is deeply rooted in beer, the rebranded Molson Coors Beverage Company is gaining traction with a raft of new products that go behind the beer aisle.

In Chilliwack, operational upgrades from early 2022 prepared them for these changes that took place at the Fraser Valley Brewery, and they dovetail with Molson Coors’ environmentally responsible brewing process.

“Investing in our brewing capabilities is a top priority for Molson Coors,” said David Hamel, Molson Coors’ general manager of operations for Western Canada. “This upgrade supports many of our commitments as a company – from modernizing our operations in Chilliwack, to unlocking additional brewing capacity for our above-premium brands, to doing so responsibly by ensuring our facilities are pillars of sustainable brewing for years to come.”

Two of the biggest Molson Coors facilities in Canada, in Chilliwack and Toronto, saw production get underway Monday for brands like Vizzy Hard Seltzer and CoorsSeltzer destined for the Western market, and Central Canada.

Both breweries are now “live” with production of non-beer beverages that will lead to thousands of additional ...More info on site


Brewery news USA, OH: Midnight Owl Brewing Company planning summer opening in Shaker Heights
Midnight Owl Brewing Company is planning a summer 2023 opening in Shaker Heights, the Cleveland Jewish News reported on December 2.

Housed in a portion of the former Lucy’s Sweet Surrender at 20314 Chagrin Blvd., the brewery will be in the adjacent space next to Mendel’s Kansas City BBQ, a kosher eatery led by Mendel Segal.

The brewery will be owned by Joel Warger, formerly of Cleveland’s Goldhorn Brewery, and his wife, Rosemary Mudry. The Shaker Heights zoning board heard the brewery’s plans on Nov. 1. Warger was also a longtime brewer at Great Lakes Brewing Co. before moving to Goldhorn, which opened in 2016.

“Midnight Owl Brewing Company is a neighborhood gathering place that brings together friends and families to enjoy brewed-on-site craft beers and hand-crafted, locally focused food in an upbeat and casual setting,” the brewery’s website reads. “Founded by life-long Clevelanders with deep experience in the brewing industry and a passion for building community, the brewpub aims to create an inclusive and approachable environment for enjoying and learning about beer.”


Brewery news USA, OH: Saucy Brew Works announces acquisition of Cartridge Brewing
A Cleveland-based brewery chain and Kings Mills' Cartridge Brewing will soon become one, Cincinnati.com reported on December 2.

Saucy Brew Works, founded in 2017, announced on December 1 that it would acquire the historic craft brewery. This will be the brand's fifth location in Ohio. Saucy Brew Works also has one location in Detroit, Michigan.

Located along the Little Miami River banks, Cartridge Brewing resides in the old Peters Cartridge Co. factory, built in the 1880s. In addition to the brewery, the former factory also houses 134 apartments.

According to a press release, the Cartridge Brewing team will continue to make its signature beer in its historic facility using newly acquired Saucy Brew Works resources and knowledge. With this merger, customers can expect to see several new beers along with Cartridge classics, the press release states.

Select Cartridge beer will also be on draft at all Saucy Brew Works locations. Plans to increase Cartridge’s distribution are in development.

“We’re exceptionally proud of the reputation the brand has built and when looking toward the future we knew finding an organization that could take Cartridge to the next level was critical,” said Cartridge Brewing founder Kyle Hackbarth in a statement. “Saucy Brew Works with their top quality ...More info on site


Brewery news USA, CO: WestFax Brewing planning its second location in Colorado Springs
Even in spite of a world-altering pandemic and an impending recession, the craft beer scene in Colorado Springs has continued to experience rapid growth over the last four years. So much so, that according to Colorado Beer Geek, Stephen Adams, Colorado Springs has now eclipsed Boulder and Fort Collins in terms of the total number of breweries with 34 in operation. The area’s vibrant beer scene has already drawn big-name attention once, but now, a different familiar name from the Front Range is primed to join the mix, PorchDrinking reported on December 2.

In April 2019, WeldWerks Brewing announced that it would be opening a second taproom location in Colorado Springs at 3043 W. Pikes Peak Ave. But after a series of setbacks from weather-related construction delays, supply chain issues, labor shortages, and design setbacks, the project was permanently halted earlier this March 2022. However, where one door closes, another one opens, and now Denver’s WestFax Brewing is set to pick up where WeldWerks left off, by purchasing what was going to be WeldWerks’ Springs location as its own secondary taproom outpost.

“We started talking about a second location in early 2022,” explained Anthony Martuscello, founder of WestFax Brewing. “Purchasing a building ...More info on site


Brewery news USA, IL: Homewood Brewing Company officially breaks ground with the aim to open in 2024
To honor the life of Jarad “Juice Wrld” Higgins on his birthday on December 2, Higgins’ mother, Carmela Wallace, along with Homewood Mayor Richard Hofeld and Homewood Director of Business Development Angela Mesaros, officially broke ground on Homewood Brewing Company, a new state of the art brewery that gives back to the Homewood community, The Music Universe reported.

Located at 18225 Dixie Hwy, Homewood, IL – at the corner of Dixie Hwy and Miller Ct. – Homewood Brewing Company was born out of the idea of giving back to the community that welcomed Carmela when she was raising Jarad. With the involvement of Live Free 999, the non-profit started in Jarad’s honor and focused on mental health, the Wallace family hopes to collaborate with other nonprofits to bring community events to the space, in addition to craft quality products and experiences that deliver joy and make everyone’s day a little better.

Set to open in 2024, the space provides an opportunity for each member of the Wallace family to bring their skills and interests together in order to give back to Homewood.

“I’m excited to have a physical space to honor Jarad, lift up the community of Homewood, and give local artists a ...More info on site


Brewery news USA, PA: Aslin Beer Company officially opens in Pittsburgh
Since late 2021 Aslin Beer Company had been working towards opening a brewery in Pittsburgh. And now the time has come for the location in the Strip District to open officially, Breweries in PA reported on December 2.

Aslin Pittsburgh, located at 1801 Smallman Street features a 10,000 square foot production facility, which includes a 10-barrel brewhouse, lagering tanks, & foeders. Also, included is a 7,000 square foot taproom, cafe, second floor mezzanine, and outdoor patio. In addition to the available draft there will be cans, bottles and Aslin merchandise available to go.

“The Pittsburgh region has always provided us with a loyal consumer base since we opened in 2015. Kai and I have always wanted to find a way to bring beer closer to our customers in Western PA!” said co-founder Andrew Kelley. “We’ve long admired the Pittsburgh community and look forward to sharing our beers with guests and to collaborating with some of the country’s best brewers who call Pittsburgh home.”

This new brewing facility will focus on Aslin Beer Company’s research and development and will be unique to this location. This new facility will also focus on new brewing processes, techniques, & ingredients for Aslin’s IPAs, Sours, Barrel aged ...More info on site


Brewery news USA, PA: Country Club Brewing set to open next week in Bethlehem
Just in time for holiday gatherings, a new destination for locally brewed lagers, IPAs and other beers is set to debut next weekend in south Bethlehem, WFMZ reported on December 4.

Country Club Brewing, a craft brewery serving its house-made beer alongside other regionally produced beverages such as wine and cocktails, will hold its grand opening on Saturday, Dec. 10, at 323 Pierce St., co-founder and head brewer Mike Kromer said.

The new brick building, next to the South Bethlehem Greenway between Third and Fourth streets, will feature a roughly 50-seat taproom housing low-top tables, a granite bar and a five-barrel brewing system.

"I am very excited," Kromer said. "It's been a long road, but we can't wait to finally welcome customers in here and serve them our beer."

Kromer started homebrewing more than a decade ago and in recent years joined forces with some of his friends to open Country Club.

He and his partners, Derek Mangin, Ethan Porter, Michael Recchiuti, Jose Rivera and Brandin Robinson, share a love of craft beer and started the search for their forthcoming brewery's site four years ago.

The group originally wanted to refurbish an old garage at the same Pierce Street location, but they changed course when the ...More info on site


Brewery news USA, IN: Indiana City Brewing Co. seeking potential buyers for its Indianapolis brewery
Indianapolis-based Indiana City Brewing Co. announced on December 2 it is seeking potential buyers for its brewery on the city’s near east side. The company has tapped New Mill Capital in California to lead the process of finding a new owner, the Inside Indiana Business reported.

The sale would include all equipment, intellectual property and book of business for the brewery.

Indiana City Brewing opened in 2013 at the 1904 Bottling House, a pre-prohibition-era building that was once part of the Home Brewing Co. campus and now serves as a taproom and event space.

The brewery has since grown to have its beer distributed statewide in grocery and liquor stores, as well as in bars and restaurants.

“We are extremely satisfied with the mark we have made on the local beer scene in Indianapolis over the past 10 years,” founder Ray Kamstra told Inside INdiana Business when asked what led to the decision to sell. “As the founder, I am very proud of the business I have built, and I look forward to seeing it live on, growing and thriving for many more years to come.”

Indiana City currently employs eight people and says the on-site taproom will remain open and fully operational throughout the ...More info on site


Brewery news USA, NC: Hillman Beer to move into former Catawba Brewing location in Morganton
An area brewery is now confirming that it will move into the former Catawba Brewing location in Morganton, The Morganton News Herald reported on December 6.

Last week, Greig Hillman, an owner of Hillman Beer, told The News Herald they were interested in moving into the site on South Green Street. He co-owns Hillman Beer along with his wife, Brandi, and brother, Brad.

On December 5, Hillman Beer confirmed in a press release that it plans to start renovations on the building in early 2023.

Greig Hillman told The News Herald on December 6 that Hillman Beer is in the process of purchasing the former Catawba Brewing location. He said they plan to close on the purchase in the first quarter of 2023.

While renovations are underway on the main location, Hillman said it will operate a temporary taproom across the street in the former Buff Tire location. Catawba Brewing purchased the former tire store and it served as a warehouse for the brewery.

The temporary taproom, which will serve a large selection of Hillman’s crafted beers, along with a small selection of wines and ciders, is expected to open in January, the release said.

But Hillman will only lease the former Buff Tire location short-term, ...More info on site


Brewery news USA, CA: Novel Brewing to shut down on December 11
Oakland’s Novel Brewing announced on December 2 it will be shutting down on Dec.11. A new operation called the Tenma Beer Project will move in after an unspecified period of renovation, The Mercury News reported.

In an Instagram post that signs off with “See You On The Other Side (Of The Bar),” founders Teresa Tamburello and Brian Koloszyc write:

“Our community is truly special, and we feel privileged to have been able to provide a space for all the intellectual, creative and emotional experiences to flourish. It is time for us to move on to the next chapter of our lives, but it is our hope that all of you will continue to bond and grow together in the space we have come to love.”

Novel opened on San Pablo Avenue in the Golden Gate neighborhood in 2016. It quickly became a community hub with trivia nights, book swaps and an outdoor area popular with dogs (and their owners). Tamburello and Koloszyc’s love of literature was literally all over the place, with bookshelves hanging on the wall, homemade bookmarks for patrons and beer releases like Dust Jacket IPA, Lexicon blackberry saison and Hyphen-minus pale ale.

The founders say the incoming Tenma Beer Project will ...More info on site


Brewery newsWorld: Global beer consumption holding up despite economic challenges - Heineken
Global beer consumption is holding up despite economic challenges, with employment strong and drinkers still treating higher-priced "premium" beer as an affordable luxury, the ...More info on site


Barley newsEU-27 & UK: Old crop barley prices weaker as maltsters and brewers seem comfortably covered
Old crop (2022) barley prices are weaker in Europe as maltsters and brewers seem comfortably covered at the moment, RMI Analytics said earlier this ...More info on site


Barley newsCanada & USA: Barley crops forecast at 9.74 mln tonnes for Canada, 3.77 mln for the US
The barley crop situation is unchanged in Canada and the US, at 9.74 mln tonnes and 3.77 mln, respectively, with domestic maltsters generally covered ...More info on site


Barley newsAustralia: Despite imperfect weather more reports on positive barley harvest results coming in
Although on the surface the story of wet conditions in eastern Australia continues, there is favourable clearing in the forecast. There are reports of ...More info on site


Brewery newsSingapore & Thailand: Analysts maintain ‘buy’ call on ThaiBev forecasting FY2023 to be a year of growth
Thai Beverage (ThaiBev) posted better-than-expected results for FY2022 ended September, with revenue and patmi at 101% and 109% of forecasts, says PhillipCapital’s head of ...More info on site


Barley newsAustralia: Malting barley premium surges to reflect wet end to growing season
The premium for malting barley over feed has surged to reflect the wet end to the growing season in south-eastern Australia, and pull the ...More info on site


Brewery news India: AB InBev to expand its Mysuru brewery
Brewer Anheuser-Busch InBev (AB InBev) that has set up a brewery unit in Mysuru, Karnataka has expressed interest to extend its plant by investing another ₹500 crore, The Hindu Business Line reported on December 6.

AB InBev Chairman and Chief Executive Officer John Crop met Chief Minister Basavaraj Bommai on December 5 and showed interest to invest more in the State, the CMO said in a release.

It said AB InBev is an American-Belgian multinational drink and brewing company based in Leuven, Belgium. This company has set up a brewery unit in Mysuru and wanted to extend its plan by investing another ₹500 crore.

The State was appreciated for having the best Excise policy and also a good industry-friendly atmosphere, it further said, adding that the company intends to make more investments in Karnataka.

Responding to the interest evinced, the Chief Minister promised all help from the State government.

AB InBev is one among the Fortune 500 companies in the world and has manufacturing units in 150 countries. In India, its headquarters is located in Bengaluru.

The Mysuru unit has around 2,000 employees and nearly 79 per cent of working is through renewable sources of energy.

With the expansion of this brewery, the State treasury would get ...More info on site


Brewery news China: Tsingtao Brewery upgrading marketing concepts in line with changing tastes
Tsingtao Brewery, a time-honored beer brand based in Qingdao, Shandong province, is upgrading its marketing concepts in line with changing tastes, the China Daily reported on December 2, citing company officials.

Young people are reshaping the company's concept of appealing to those looking primarily for the value of their money. Instead, it is finding that it pays to attract those who want to associate the product with feelings such as warmth and uniqueness, they said.

The company has opened new types of taverns to cater to diverse demands and has seen business booms.

Tsingtao Brewery has opened more than 260 taverns in over 60 cities nationwide, and those taverns have found favor with the new generation of consumers.

At Liyuan tavern in Qingdao, the space is also set up for activities such as tea drinking, reading books and bed-and-breakfast stays.

The company said it hopes the taverns will satisfy different groups of consumers, such as those who like taking pictures, prefer a relatively quiet environment or wish to discuss business privately.

Company officials said the process of opening taverns has been very different from running breweries to produce beer. Operating their pubs means managing supply chain systems and maintaining standards across all their businesses, they said. ...More info on site


Brewery news UK: Energy costs to sink UK pubs and brewers, research finds
UK’s pubs and breweries will face major financial losses, make no profit and many will be forced to shut if the energy bill relief scheme is not extended for them beyond 31 March 2023, new research has found.

In a new report by Frontier Economics, produced for the British Beer and Pub Association (BBPA), calculations showed energy bills returning to their regular rate post-March would put pubs and brewers at a loss of 20% on average.

The report showed energy costs were the biggest threat to their viability and would be even more lethal when the relief scheme ends in April. This was on top of cost inflation across other parts of their businesses, from food and drink to key commodities and wage rises contributing to profit margins being erased.

Based on analysis of industry reports, accounts and interviews with pub operators and brewers from August to October 2022, the report noted how businesses had already made changes to mitigate against cost inflation where possible; from changing menu options to reducing opening hours. It flagged that energy costs were still hitting businesses hard and rises after March ‘could not be guarded against' and would be ‘crippling'.

In addition to illustrating the immense pressures facing ...More info on site


Brewery news Cuba: Netherlands' Swinkels Family Brewers invests in brewery in Cuba
In one of the few instances of foreign direct investment in Cuba since the beginning of the pandemic, a family-owned beer brewer from the Netherlands formed a joint venture with a Cuban state company and began construction of a brewery in the Mariel Special Development Zone, the Cuba Standard reported on December 6.

The joint venture of Swinkels Family Brewers with state company Cuba Ron SA, called Cervecería Cubana SA, is close to completion of a $100 million brewery at Mariel, which will supply up to 1 million hectolitres of Parranda-brand beer beginning in January or February, according to local media reports.

Parranda will be sold in PET bottles of 500ml and 1.5 litres.

Swinkels is the majority partner, holding 60% of the joint venture through its Spanish subsidiary.


Brewery news UK: Marston's Plc posts lower-than-expected annual profit
UK pub operator Marston's Plc posted lower-than-expected annual profit on December 6 after the reopening of the economy after months of COVID curbs and said sales were encouraging since start of the current fiscal year.

The company's pre-tax profit was 27.7 million pounds ($33.7 million) for the 52 weeks ended Oct. 2, compared with Refinitiv analysts' estimates of 28.40 million pounds.

It had posted a loss of 100 million pounds a year earlier when UK hospitality firms were hammered by the pandemic.


Brewery news Rwanda: Bralirwa announces launch of Heineken® 0.0
Bralirwa announces the launch of Heineken® 0.0 that was unveiled on December 2, The New Times.

“Heineken® 0.0 is a great tasting alcohol-free beer, brewed with a unique recipe for a distinct balanced taste, which now allows you to enjoy a Heineken® beer at any time of day; it positively transforms dull non-beer moments into unexpected beer moments,” a statement from Bralirwa said.

The objective, according to Bralirwa, is to empower consumers with choice and options for all their drinking occasions. This addresses the cultural trend around the importance of living a balanced lifestyle which enables people who can’t drink alcohol to be involved in every beer moment.

“This innovation is aimed at both men and women (LDA+) who like the taste of beer, but not necessarily the effects of alcohol at certain moments in the day. Despite the product not containing alcohol, it is aimed at those above legal drinking age.”

For the launch, this innovation will be available at 1,500RWF in a 330ml CAN. Bralirwa Plc is the 20th HEINEKEN Operating Company in the Africa, Middle East and Eastern Europe (AMEE) region and the 108th Globally to launch Heineken® 0.0.



Brewery news World: Asahi Super Dry 0.0% beer launches in markets across the world
Asahi Europe & International has announced the launch of its alcohol-free beer, Asahi Super Dry 0.0%, in the UK, Ireland, Australia, France, Sweden, USA, Canada, Brewbound reported on December 6.

Asahi Super Dry 0.0% offers consumers an alcohol-free version of the super-premium brand, Asahi Super Dry. Consumers can expect the exact same signature crisp, refreshing, super dry taste that has led Asahi Dry to be the number one selling beer in Japan.

In 1987, Asahi Super Dry launched introducing the world to a new “super dry” taste redefining the category. Now, this revolution is happening again as Asahi introduces the same super-dry taste to the world, but now alcohol-free. Asahi’s Master Brewers have combined pioneering Japanese brewing techniques with the finest barley, maize, hops, and yeast available. The base recipe of Asahi Super Dry is taken through a process of de-alcoholisation to create the finished beer at 0.0% ABV, delivering a super-premium alcohol-free beer that matches the promise of the original to go Beyond Expected. This promise brought about the creation of the world’s first super-dry alcohol-free beer, inspiring beer drinkers to step outside their norm and discover a true taste of modern Japan by blending tradition and innovation.

The launch ...More info on site


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