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E-Malt.com Newsletter 12a
March 17 - March 19, 2025
Quote of the Week
Hard work always pays off, whatever you do.
Dustin Lynch
Currency Rates
Base Currency: US Dollar
on March 19, 2025 |
Base Currency: Canadian Dollar
on March 19, 2025 |
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1 USD = 0.9150 EUR
1 USD = 0.7699 GBP
1 USD = 1.4297 CAD
1 USD = 1.5700 AUD
1 USD = 149.5300 JPY
1 USD = 5.6800 BRL
1 USD = 82.2386 RUB
1 USD = 7.2294 CNY
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1 CAD = 0.6994 USD
1 CAD = 0.5385 GBP
1 CAD = 0.6399 EUR
1 CAD = 1.0980 AUD
1 CAD = 104.5750 JPY
1 CAD = 3.9724 BRL
1 CAD = 57.5144 RUB
1 CAD = 5.0559 CNY
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Currency Rates Chart
Equities of the Largest Breweries
Mexico: Grupo Modelo’s beers secure three spots among Mexico’s most valuable brands
...Click here
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USA: Barley farmers fear tariffs amid overall beer consumption decline
...Click here
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USA, LA: Abita Brewing Company opens its second location in New Orleans
...Click here
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USA, WA: Logan Brewing takes over Airways Brewing taproom and brewery in Kent
...Click here
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USA, KS: Park Bench Brewing Co. makes its debut in Augusta
...Click here
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USA, WA: Evergreen State Brewing now open in Tacoma and Gig Harbor
...Click here
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USA, WI: St. Francis Brewery to reopen after more than five years in April
...Click here
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USA, OH: Carillon Brewing Co. announces grand re-opening on March 19
...Click here
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USA, ND: Bismarck Brewing closes its doors after seven years in business
...Click here
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USA, PA: Schaylor Brewing Company to close satellite location in Lebanon County
...Click here
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China: China Resources Beer's net profit dips 8% in 2024
...Click here
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India: Carlsberg India’s profit jumps 60.5% in FY24
...Click here
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The Philippines: San Miguel Corp. reports 6% increase in food and beverage unit sales in 2024
...Click here
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Australia: Barley crop 2024 estimate sharply up to 13 mln tonnes
...Click here
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Argentina: Analysts leave barley crop 2024 forecast unchanged, 2025 slightly lowered
...Click here
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UK: AB InBev reveals plans to pilot a refillable glass bottle
...Click here
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South Korea: OB Beer becomes Korea’s first liquor company to manufacture beer with solar power
...Click here
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Graph of the Week
Table of the Week
South America Barley Production, Import, Consumption, and Ending Stocks
Prices Evolution
Barley Prices
Theoretical Malt Prices
These Days in Business History
17 March
1845 - Bristol man, Henry Jones, patents self-raising flour
1968 - 2-tiered gold price negotiated in Washington D.C. by U.S. and 6 European nations
1997 - CNN begins spanish broadcasts
18 March
1850 - Henry Wells and William Fargo forms American Express in Buffalo
1938 - Mexico takes control of foreign-owned oil properties
1985 - Capital Cities Communications Inc. acquires ABC
19 March
1775 - Poland and Prussia sign trade agreement
1831 - 1st U.S. bank robbery (City Bank, New York/$245,000)
1965 - Indonesia nationalizes all foreign oil companies
Agenda
March 2025:
19 - 20: BeerX 2025 (Liverpool, UK)
21 - 23: St Malo Craft Beer Expo 2025 (St Malo, France)
25 - 27: 109th International Brewing & Engineering Congress 2025 (Kulmbach, Germany)
25 - 27: Expo Antad & Alimentaria Mexico 2025 (Expo Guadalajara, Jalisco, Mexico)
April 2025:
03 - 05: Warsaw Beer Festival 2025 (Warsaw, Poland)
06 - 09: 15th International Trends in Brewing 'Beer & Society' 2025 (Leuven, Belgium)
06 - 08: Planete Biere 2025 (Paris, France)
10 - 12: KIBEX 2025 (Seoul, South Korea)
11 - 12: InnBrew 2025 (Barcelona, Spain)
11 - 13: Barcelona Beer Festival 2025 (Barcelona, Spain)
15 - 17: Craft Beer China 2025 (Shanghai, China)
28 - 01 May: Craft Brewers Conference & BrewExpo America 2025 (Indianapolis, USA)
28 - 30: 27th Annual International Beer Strategies 2025 (Prague, the Czech Republic)
May 2025:
01 - 01: World Beer Cup 2025 (Indiana Convention Center, Indianapolis, IN, USA)
06 - 06: The Melbourne Royal Australian International Beer Awards 2025 (Melbourne, Australia)
08 - 11: Wiener Bierfest 2025 (Vienna, Austria)
12 - 13: European Malt Supply Summit 2025 (Paris, France)
13 - 15: International Beer Strategies Conference 2025 (Prague, the Czech Republic)
16 - 17: Copenhagen Beer Festival 2025 (Copenhagen, Denmark)
16 - 18: Cerveza Mexico Expo 2025 (Expo Guadalajara, Jalisco, Mexico)
18 - 20: EBC Symposium 2025 (Budapest, Hungary)
26 - 01 June: Budapest Beer Week 2025 (Budapest, Hungary)
June 2025:
10 - 11: IGC Grains Conference 2025 (116 Pall Mall, London, UK)
13 - 14: Tallinn Craft Beer Weekend 2025 (Tallinn, Estonia)
16 - 18: VLB Africa Brewing Conference 2025 (Maputo, Mosambique)
20 - 22: Mondial de la Biere 2025 (Montreal, Canada)
July 2025:
03 - 04: The CIBD Sustainability in Brewing Conference 2025 (Nottingham, UK)
18 - 19: London Craft Beer Festival 2025 (London, UK)
August 2025:
05 - 09: Great British Beer Festival 2025 (Birmingham, UK)
07 - 09: VIETFOOD & BEVERAGE - PROPACK VIETNAM 2025 (Saigon Exhibitions and Conventions Center, 799 Nguyen Van Linh Street, District 7, HoChiMinh City, Vietnam)
13 - 15: Brewing Summit 2025 (Palm Desert, CA, USA)
22 - 23: Beervana 2025 (Wellington, New Zealand)
September 2025:
04 - 06: Stockholm Beer & Whisky Festival 2025 (Stockholm, Sweden)
13 - 14: Bruges Beer Festival 2025 (Bruges, Belgium)
15 - 19: Drinktec 2025 (Munich, Germany)
20 - 05 October: Oktoberfest 2025 (Munich, Germany)
27 - 29: Whisky Live Paris 2025 (Paris, France)
October 2025:
09 - 11: The Great American Beer Festival 2025 (Denver, USA)
16 - 17: Brew Asia 2025 (Bangkok, Thailand)
November 2025:
04 - 06: Brussels Beer Challenge 2025 (Belgium)
10 - 12: 15th Iberoamerican VLB Symposium Brewing & Filling Technology (Parana, Brasil)
13 - 15: Drink Technology India 2025 (Bombay Exhibition Centre, Mumbai, India)
December 2025:
03 - 05: Drink Japan 2025 (Makuhari Messe, Japan)
News Articles
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Mexico: Grupo Modelo’s beers secure three spots among Mexico’s most valuable brands
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Grupo Modelo secured three spots among Mexico’s most valuable brands in Kantar BrandZ 2025 ranking. For the second consecutive year, Corona was recognized as the country’s most valuable brand, followed by Cerveza Modelo in third place and Cerveza Victoria in sixth, Mexico Business News reported.
Kantar BrandZ evaluates brands based on innovation and consumer relationships. This year, Corona, valued at over US$18.7 billion, stood out for its presence in entertainment, music, and sports, as well as for the launch of Corona Golden Light and the participation of Corona Cero as the first Mexican brand to sponsor the Paris 2024 Olympics. Cerveza Modelo, valued at US$11.5 billion, has positioned itself as a premium option associated with special occasions, while Cerveza Victoria, worth US$3.7 billion, maintains a strong connection to Mexican traditions and cultural identity.
Daniel Cocenzo, President, Grupo Modelo, emphasized the significance of this recognition. “Being part of Kantar BrandZ 2025 in such a special year fills us with pride and motivates us to keep contributing to the country’s growth. This achievement would not be possible without the trust of Mexicans who have supported us for 100 years,” he said.
Grupo Modelo remains a pillar of Mexico’s economy, employing
...More info on site
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USA: Barley farmers fear tariffs amid overall beer consumption decline
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Overdue loans and mounting interest payments often weigh on Montana barley grower Mitch Konen as he bales hay and loads trailers at his remote farm overlooking the snow-capped Rocky Mountains, Reuters reported on March 18.
As spring sunshine warms the fields, Konen, 65, and other barley farmers worry tariffs will take away crucial export markets and increase the cost to grow the grains, even as sinking U.S. beer consumption has slashed demand for barley.
"Down here on the farm we’re already stretched pretty thin financially," said Konen, who is also vice president of the National Barley Growers Association. "It makes us wonder whether or not we can even stay in business."
Roughly half of Konen's barley is destined for Mexico, where it will be turned into beer. Some will be shipped back to the U.S. in bottles of Modelo, Corona and Pacifico.
Mexico is the third largest importer of U.S. barley and the biggest importer of U.S. malt, made from germinating kernels of barley and a key ingredient in beer. If Mexico issues tariffs in retaliation or switches to buying barley from other trading partners, experts say it could deal another economic blow to American farmers as U.S. consumers increasingly ditch beer.
Canada, the largest
...More info on site
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USA: Diageo suggests alternative to tariffs
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Smirnoff owner Diageo has suggested the US government should consider tougher rules of origin requirements in trade agreements as an alternative to tariffs, The Spirits Business reported on March 17.
In a letter sent to the US trade representative (USTR) on 11 March, the drinks giant argues that new rules of origin would ‘disincentivise the use of non-originating content and support the Trump Administration’s policy objectives’.
The letter was written by Diageo North America’s vice-president of government relations, Alden Schacher, and sent in response to a request for comments to assist in reviewing and identifying unfair trade practices and initiating all necessary actions to investigate harm from non-reciprocal trade arrangements. It was ‘one of hundreds’ published by the USTR from firms and trade associations about tariffs.
The letter begins by highlighting that “by definition, many of [Diageo’s] products must be produced in certain parts of the world, such as Bourbon (US), Tequila (Mexico), Canadian whisky, Scotch whisky, and Irish liqueur. Because of this regional production, consumers have come to know and recognise their preferences for alcoholic beverages based on where those beverages are produced.”
Schacher goes onto mention in the US, the firm supports more than 178,000 jobs, and operates 11 manufacturing sites, with
...More info on site
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USA, LA: Abita Brewing Company opens its second location in New Orleans
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Louisiana’s oldest and largest craft brewery has opened its second location in New Orleans along a riverfront strip that has emerged as the city’s unofficial “brewery row”, NOLA.com reported on March 17.
Abita Brewing Company opened its New Orleans brewery and taproom Friday, March 14 at 2375 Tchoupitoulas St. in the former home of Urban Roots Garden Center.
The 39-year-old brewery’s new location features 35 taps, a seven-barrel on-site brewing operation and a spacious outdoor area that attracted families on its opening weekend. Projectors are set up to turn the building’s walls into large TV screens for game days and other special events.
Abita representatives say the brewery will use the Tchoupitoulas location for smaller-scale beer production, in addition to offering its existing line of beers like Abita Amber, Andygator, The Boot and Jockamo Juicy IPA.
Current limited edition offerings include DeltaGator, Bourbon Barrel Aged Pecan, Maison Blanche, Vanilla Triple Dog Dare, Turbo Booster, Fruity Pebbles, Blueberry and a house beer.
Heidi Guerra, Abita’s vice president of marketing, said the soft opening of the new location has been a big success so far.
“Adding this second location in New Orleans just makes sense,” Guerra said. “This location gives us the opportunity and freedom to experiment and
...More info on site
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USA, WA: Logan Brewing takes over Airways Brewing taproom and brewery in Kent
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It’s been a poorly kept secret, but Logan Brewing didn’t want to make any assumptions or official announcements until the paperwork was settled. On March 16, the Burien-based brewery announced its plans to take over the Airways Brewing taproom and brewery in Kent, The Washington Beer Blog reported.
Airways Brewing closed the first of its two locations, the Bistro in downtown Kent, in October last year. A month later, it announced it was going out of business entirely and closing the brewery and taproom on 212th Street. It left a hole in the community. Airways Brewing’s owners hoped another brewery would move in and fill the void. That’s what just happened.
Chris Polumbo is one of the owners at Logan Brewing. He says that the paint is drying and they’re waiting on permits, but he hopes to open it to the public in May or June. He is noticeably excited about this development. The brewery has been looking for a way to increase production for some time, a problem that this development solves. Moving forward, Logan Brewing will produce much more beer, using the relatively new, state-of-the-art brewing equipment that Airways left behind.
“Logan Brewing is growing,” Chris said in the announcement.
...More info on site
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USA, KS: Park Bench Brewing Co. makes its debut in Augusta
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After an unavoidable delay in opening, Park Bench Brewing Co. made its debut in Augusta’s downtown Red Brick District last weekend. After a successful grand opening, Owners Adam and Julie Kraft rang in their second weekend open with the Red Brick Pub Crawl. The duo say they couldn’t be more thankful for the supportive community, Butler County Times-Gazette reported on March 17.
The Kraft’s, while not native Augustans, found a home very quickly in Augusta on their journey of finding the perfect spot for a brewery. Adam is originally from Greensburg, Kan., before moving to Wichita to work for the Wichita Police Department for just under 10 years. He then moved to Clearwater, Florida where he continued his policing career and learned how to homebrew beer, growing his love for the craft beer industry over the last seven years.
As Adam was passing through the town one day, Julie suggested he “check it out” to see if he likes it. He recalls it feeling just like home as he walked downtown, remembering how inviting people were even though they were strangers.
“I walked the brick street down here and just thought, yes, this is it,” said Adam.
He said the welcoming atmosphere and hometown
...More info on site
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USA, WA: Evergreen State Brewing now open in Tacoma and Gig Harbor
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The brewery formerly known as Gig Harbor Brewing has new owners, a new name, and fresh ideas, Washington Beer Blog reported on March 18.
“We are excited about this new venture for Evergreen State Brewing and the opportunities it presents for our team and customers,” said John Fosberg of Gig Harbor Brewing when announcing that he’d found someone to take over the brewery and its two taprooms. “Evergreen brings fresh ideas and perspectives that will only enhance the local brewing scene.”
John Fosberg announced last June that the brewery and its taprooms were for sale. Today we share the news that Evergreen State Brewing has taken over the brewery and the two taprooms (Tacoma and Gig Harbor). Matthew Burnett, the new owner, says, “We are thrilled to have this incredible opportunity to join the NW brewing community, and we look forward to serving the passionate craft beer drinkers throughout the region.”
Burnett is a veteran and a Tacoma native who brings a love of all things local, including beer, to the business. Evergreen State Brewing says it has “a passion for the State of Washington and everything that our state has to offer. Our beers are named after some of the coolest
...More info on site
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USA, WI: St. Francis Brewery to reopen after more than five years in April
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The new owners of St. Francis Brewery, who are reopening the brewpub after more than five years, have announced the grand opening date, OnMilwaukee reported on March 15.
According to social media post, St. Francis Brewery, 3825 S. Kinnickinnic Ave., will open to the public on Milwaukee Day, Monday, April 14.
At the same time, the brewery and restaurant's head brewer Tyler Killips has shared that he's got the brew system up and running to make beer in advance of the re-opening.
The new owners – Shallece Saleen and Dheren Stewart – announced the reopening of the long-shuttered brewery and restaurant in January.
The 7,200-square-foot brewpub closed in 2019, after 10 years in business.
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USA, OH: Carillon Brewing Co. announces grand re-opening on March 19
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Carillon Brewing Co., in partnership with The Dayton Barbecue Co., is excited to announce its grand re-opening on Wednesday, March 19, 2025, This Local Life reported on March 15.
After a successful soft opening, Carillon Brewing Co. is eager to officially welcome the community back to its revamped space, featuring newly renovated exhibit areas, festive atmosphere, delicious food, and exceptional craft brews.
Event Highlights:
Proclamation and Ribbon Cutting: 11:00 am
Specials: Reuben, Pork Belly Burnt Ends, Irish Red Ale, and Ribs
Raffle: Tickets, Merch, and Gift Cards
The grand re-opening event is free to the public. Food and drinks will be available for purchase, and attendees are encouraged to bring family and friends to join in the celebration.
Carillon Brewing Co. featuring The Dayton Barbecue Co. are looking forward to celebrating with the community and are excited to provide a one-of-a-kind experience.
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USA, ND: Bismarck Brewing closes its doors after seven years in business
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Bismarck Brewing has closed its doors after seven years, KFYR reported on March 14.
Brewing industry challenges— like rising prices for brewing materials, fewer guests and the trend of younger generations drinking less— made the business unsustainable.
“I just don’t know that we quite found whatever that missing piece was to connect with everybody, because you know, it’s like, I like to think I make pretty good beer. You know, I guess I thought that was enough, but I guess it wasn’t,” said Bismarck Brewing owner Jordan Everaert.
Everaert said it’s very difficult in the brewing industry right now, but he plans to keep the Bismarck Brewing brand. He’s shifting his focus to his sister company, Bismarck Distillery.
The Ale Works restaurant remains open and will sell Bismarck Brewing beer until their supply runs out.
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USA, PA: Schaylor Brewing Company to close satellite location in Lebanon County
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A local brewery taproom and restaurant in Lebanon County has officially closed its doors, ABC27 reported on March 15.
This past weekend, a local brewery called the Schaylor Brewing Company announced that it would be closing its satellite location in Lebanon County, which is located on the third floor of the Lebanon Farmers Market at 33 South 8th Street.
Schaylor Brewing Company first announced on Facebook that they would closing their doors this coming weekend on March 16 for “various reasons.”
“This Saturday will be our last day open,” Schaylor Brewing Company said on Facebook. “Thank you for everyone who has supported us over the last two years! We absolutely love Lebanon and the building we are in, but unfortunately we will be closing our doors at our Lebanon satellite location this Sunday (3/16/25) for various reasons.”
Days later, the brewing company decided to change their initial plans “due to unforeseen circumstances” and instead officially closed down at 10 p.m. on Thursday, March 13.
According to Schaylor Brewing Company’s website, the business also has a location in Berks County located at 2390 Lancaster Pike in Reading, Pa.
This remaining location’s hours of operation are:
Tuesdays – Wednesdays // 11 a.m. to 10 p.m.
Thursdays // 11 a.m. to
...More info on site
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China: China Resources Beer's net profit dips 8% in 2024
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China Resources Beer's net profit dipped over 8 percent year-on-year to 4.74 billion yuan last year as the impairment loss on fixed assets offset
...More info on site
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India: Carlsberg India’s profit jumps 60.5% in FY24
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Carlsberg India has seen its profit jump 60.5 per cent to ₹323.1 crore in FY’24, according to RoC filing by the company, The Hindu
...More info on site
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The Philippines: San Miguel Corp. reports 6% increase in food and beverage unit sales in 2024
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San Miguel Corp. on March 17 reported a 9-percent rise in consolidated revenues to P1.6 trillion in 2024, driven by higher sales volumes across
...More info on site
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Australia: Barley crop 2024 estimate sharply up to 13 mln tonnes
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Australia’s barley crop’24 level has risen sharply to 13.0 mln tonnes, driven mainly by ABARES estimate at 13.3 mln tonnes, led by a record
...More info on site
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Argentina: Analysts leave barley crop 2024 forecast unchanged, 2025 slightly lowered
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Crop’24 forecast for barley in Argentina is unchanged at 5.0 mln tonnes, with sufficient quality for malting barley purposes but with a range of
...More info on site
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UK: AB InBev reveals plans to pilot a refillable glass bottle
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Brewing giant AB InBev announced on March 12 plans to pilot a refillable glass bottle programme, Drinks Retailing News reported.
Speaking at a sustainability event at the company’s Magor brewery in South Wales, Brian Perkins, Western Europe president at AB InBev, stated that the initiative is partly driven by the upcoming Extended Producer Responsibility (EPR) scheme and the Deposit Return Scheme (DRS), both of which have implications for glass bottles.
Perkins emphasised that the project is still in its early stages, with a pilot likely to take place in Newport, near the Magor brewery. While there is no fixed timeline, the pilot could begin as soon as this year, but full implementation may take several years.
He said: “We’re working actively with the Welsh government and other producers across different beverage products to reimagine a future where bottles are returnable in the UK, and refillable.
“We always try and do things that would be both good for business and the right thing to do. And it’s very exciting because this investment would create jobs, too.”
Of the potential programme, Perkins said: “It’s frankly in response to the crushing weight of packaging taxes (in the UK) which are some of the highest
...More info on site
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South Korea: OB Beer becomes Korea’s first liquor company to manufacture beer with solar power
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OB Beer has become the first liquor company in Korea to manufacture beer with renewable energy produced by solar power, Maeil Business Newspaper reported on March 17.
OB Beer announced on the 17th that it will expand the use of renewable energy after completing the construction of solar power facilities at three production plants in Icheon, Cheongju, and Gwangju.
OB Beer is taking the lead in eco-friendly management and is actively participating in the 'RE100' initiative, which covers 100% of the electricity used by companies only with renewable energy to respond to climate change.
To this end, in 2023, OB Beer first installed a 3.7 megawatt (MW) solar panel at its Gwangju plant. The solar panels of the newly installed Icheon plant and the Cheongju plant completed in December last year totaled 1.8 megawatts (MW).
The Icheon plant can generate 1.7 gigawatt-hours (GWh) of renewable energy per year, replacing about 3.7% of the electricity the Icheon plant consumes annually.
The Cheongju plant can generate 0.6 gigawatts (GWh) of renewable energy per year. This is the amount that can replace about 2.6% of the annual power consumption of the Cheongju plant.
The Gwangju plant generates 3.7 gigawatt-hours (GWh) of renewable energy per year, replacing about 11% of
...More info on site
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