E-Malt.com News article: 2430

Japan: Sapporo Breweries Ltd said on April 1 it plans to sell 14 million cases of its Draft One beer-like alcoholic beverage in 2004, 40% more than its initial sales target. The revised sales target reflects strong demand for the new product that has sold 3 million cases since the start of this year, Sapporo told Kyodo News.

02 April, 2004