E-Malt.com News article: USA, MI: New Holland Brewing expands distribution throughout central U.S.

New Holland Brewing announced plans to launch distribution in four new markets in the central U.S., rounding its distribution footprint out to 24 states and Washington D.C., brewbound.com reported on August, 22.

Through a network of five wholesalers, the brewery will begin distributing its beers and spirits throughout Colorado, Nebraska, Kansas and Iowa.

The company has tapped the services of CR Goodman for coverage in Colorado, Quality Brands and Double Eagle for distribution throughout Omaha and Lincoln, Nebraska respectively, Worldwide Wine and Spirits in Kansas, and Glazer’s in Iowa.

“It is amazing to see the remarkable level of service in the craft distribution game,” said Fred Bueltmann, the brewery’s vice president of sales and marketing, in a news release. “We have come a long way as an industry and we are impressed and excited to work with our new partners.”

New Holland will launch with its year-round offerings (Mad Hatter IPA, Sundog Amber Ale, Full Circle Kolsh, Monkey King Saison, The Poet Oatmeal Stout, and Dragon’s Milk Barrel-Aged Stout), several seasonal offerings, and a number of spirits.


27 August, 2014