| E-Malt.com News article: USA, SC: Tetrad Brewing Company coming to Greenville soon
Another brewery is coming to the Stone Avenue corridor in Greenville, the Upstate Business Journal reported on February 9.
Liability Brewing Co. was announced last fall for the Westone project at 109 W. Stone Ave., and on the other side of the Church Street overpass, Tetrad Brewing Company has signed a lease for the 3,368-square-foot ground-floor space in the future Half-Moon Outfitters location, 603. E Stone Ave.
Grayson Burgess with The Burgess Company represented the owner, Half-Moon, and Rakan Draz of Avison Young represented Tetrad in the transaction.
“Consistent with their mission, Half-Moon Outfitters purchased the building to renovate in as green a manner as is possible with the possibility and goal of achieving net-zero energy consumption (the solar tariff being an important new variable),” Burgess says. “The possibility also existed to attract a tenant that would be a great and complementary fit with the vision of Half-Moon. We are confident we found that with Tetrad brewery.”
SHLTR Architects principal Tara Hile is the lead on the design for the renovations, which should be competed by June 1.
Tetrad, co-owned by brothers-in-law Chad Tydings and John Bucher, will be a micro-brewery with a heavy emphasis on the taproom experience. With Bucher as the head brewer, Tetrad’s three and a half barrel system will produce classic beer styles with a modern twist to serve at the family-friendly taproom.
“Greenville has shown its respect and support for local artisans and craftsmen, including brewers,” Bucher says. “As a central location between cities like Asheville, Atlanta, and Charlotte, we believe Greenville has the potential to be a craft beer destination. Chad and I are excited to be a part of this growing community.”
Tetrad, which is an ancient Greek word for a group of four, represents many aspects of the co-owners, not the least of which is the owners’ families, the four ingredients in beer, and the brewing process.
“Retail is changing but is certainly not going away,” Burgess says. “The experience is more important than ever, something Half-Moon has always done extremely well. With this new location, customers will be able to shop and get all their outfitting needs, as well as enjoy a cup of coffee, sit down and relax on the outdoor areas, take advantage of free Wi-Fi, and of course enjoy beer from Tetrad Brewery. Half-Moon’s mission statement is ‘Our product is the experience,’ and they are certainly following through on that with this new project.”
10 February, 2018
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