E-Malt.com News article: USA, TX: D.G. Yuengling & Son to begin production of their Traditional Amber Lager in Texas by fall

The oldest brewing company in America has decided to begin production of their Traditional Amber Lager in Texas by fall 2021.

According to the Dallas Morning News, on Jan. 14, Pennsylvania brewery D.G. Yuengling & Son announced that by fall 2021 they will be producing and selling Yuengling in Texas.

The beer will be brewed at the Molson Coors facility in Fort Worth. Molson Coors partnered with D.G. Yuengling & Son last September in hopes of spreading the craft beer across the nation. They decided to go with Texas first.

“It’s a huge market; it’s a big beer-drinking state,” says Wendy Yuengling, chief administrative officer and sixth-generation family member.

Yuengling is already sold in produced in more than 20 states throughout the east coast. This will be their first chance of expanding west.

“Texas is bigger than our entire north region and the last eight states that we’ve launched, combined,” says Jen Yuengling, vice president of operations and the oldest of four sixth-generation Yuengling sisters.

Yuengling is the oldest brewing company in the nation. The company started in 1829 and is still brewing beer in their original location in Pottsville, PA.


15 January, 2021