E-Malt.com News article: Australia: Tilray Brands completes acquisition of BrewDog Brewing Australia Pty Ltd.

Tilray Brands, Inc., a leading global lifestyle and consumer packaged goods company at the forefront of the beverage, cannabis and wellness industries, announced on March 9 the completion of the acquisition of BrewDog Brewing Australia Pty Ltd., including BrewDog’s Australian brewing and production facility in Brisbane, Queensland, along with a portfolio of owned and franchised BrewDog bars across Australia.

Irwin D. Simon, Chairman and Chief Executive Officer, Tilray Brands, stated, “The acquisition of BrewDog’s profitable Australian brewery operations and flagship bars represents another important milestone in advancing Tilray’s global beverage and consumer products strategy. “Australia is a highly attractive craft beer market with a strong beer culture and serves as a strategic gateway to the rapidly growing Asia-Pacific region. Together with our recently announced acquisition of BrewDog’s profitable UK operations, this transaction further expands Tilray’s international brewing footprint and strengthens our scaled global beverage platform. BrewDog’s brewing capabilities, production infrastructure, and hospitality locations in Australia provide a strong operational base to invest in the brand’s next chapter, while also creating a strategic hub to introduce Tilray’s portfolio of leading U.S. beverage brands across the Asia-Pacific region.”

The acquisition includes two owned BrewDog bar locations in Brisbane — DogTap Brisbane and BrewDog Fortitude Valley, as well as three franchised BrewDog locations in Pentridge (Victoria), South Eveleigh (New South Wales), and Perth (Western Australia).

Rajnish Ohri, President, International, Tilray Brands, said, “We’re excited to welcome the BrewDog Australia team to Tilray Brands. They bring strong brewing expertise, experienced local leadership, and a deep connection to the Australian craft beer community. From an operational standpoint, this acquisition gives us a strong foundation in a key market and an important hub for our international beverage and consumer products business. Together with the BrewDog team, we will focus on growing the brand locally while leveraging our brewing, distribution, and commercial capabilities to expand BrewDog across Australia’s national retail chain footprint and introduce Tilray’s broader beverage portfolio across Australia and the Asia-Pacific region, including key markets such as Japan.”

“This transaction strengthens Tilray’s global beverage and consumer products platform and advances our strategy to scale internationally. Australia provides a strategic hub to accelerate expansion across the Asia-Pacific region, allowing Tilray to capitalize on the growth of premium and craft beer while introducing its leading U.S. beverage brands into key markets throughout the region.

“We continue to execute against our strategy of expanding our diversified beverage portfolio spanning craft beer, spirits, energy drinks, water, and emerging categories into international markets. This acquisition advances our strategy as Australia provides a strategic springboard into some of the fastest-growing premium and craft beer markets in the world, including Southeast Asia, Japan and South Korea.”

Tilray Beverages, a division of Tilray Brands, is a leading beverage platform with a diverse portfolio of award-winning craft beers, spirits, non-alcoholic beverages and functional drinks. Its portfolio includes 10 Barrel Brewing, Alpine Beer, Atwater Brewery, Blue Point Brewing Company, Breckenridge Brewery, Breckenridge Distillery, Casa Breck, Green Flash Brewing Company, Hi*Ball Energy, Hop Valley Brewing Co., Liquid Love, Mock One, Montauk Brewing Company, Mountain Shot, Redhook Brewery, Revolver Brewing, Shock Top, Square Mile Cider, SweetWater Brewery, Terrapin Beer and Widmer Brothers. Leveraging state-of-the-art production facilities and a robust distribution network, Tilray Beverages is focused on expanding premium and mainstream beverage offerings across the United States and international markets.

Tilray BrandsTilray Brands, Inc. is a leading global lifestyle and consumer packaged goods company with operations in Canada, the United States, Europe, Australia and Latin America that is leading as a transformative force at the nexus of cannabis, beverage, wellness, and entertainment elevating lives through moments of connection. Tilray’s mission is to be a leading premium lifestyle company with a house of brands and innovative products that inspire joy and create memorable experiences. Tilray’s unprecedented platform supports over 40 brands in over 20 countries, including comprehensive cannabis offerings, hemp-based foods and craft beverages.


09 March, 2026