E-Malt.com News article: United States: MillerCoors to repeat the limited edition of camouflaged Miller High Life this autumn

Miller High Life beer will again be sold in limited-edition, camouflaged packaging and cans this autumn, JS Online cited MillerCoors on September, 16.

The outdoor-themed 24- and 30-packs will be sold beginning October, 1.

"We received a lot of positive feedback from the launch of last year's limited-edition, blaze-orange High Life cans, so this year's outdoor-themed packaging is a way to continue that tradition, and include an even broader array of outdoors activities," Miller High Life Senior Brand Manager Kevin Oglesby said in a statement.


19 September, 2008