E-Malt. E-Malt.com News article: UK: German Krombacher launches dark beer on draught for UK pubs

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E-Malt.com News article: UK: German Krombacher launches dark beer on draught for UK pubs
Brewery news

Following a successful trial in UK bars, German brewer Krombacher has launched a dark beer on draught for UK pubs, Morning Advertiser reported on April, 13.

“With the increasing interest in dark beers we think that this is a natural progression for the Krombacher range to introduce an authentic, dark, German beer that is packed full of flavour at a very drinkable 4.2% ABV,” said Julian Penny, spokesman for Krombacher.

The full-bodied beer, named Krombacher Dark, uses a selection of high roasted malts combined with Felsquellwasser natural spring water and is brewed according to the German Purity Law of 1516.

The drink is being touted as a very good accompaniment to meat dishes and summer barbecues and is said to have sparked “strong consumer interest and consistently good sales figures,” according to Penny.


22 April, 2011

   
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